oral b smart series

Will the Oral-B Smart Series revolutionise the way Britons brush?

The world's first electric toothbrush with Bluetooth 4.0 connectivity has been developed to improve oral health in our connected world. Read on to find out how this super gadget is caring for British smiles…


New research shows that less than 25% of Britons are cleaning their teeth correctly and almost 1 in 3 do not brush their teeth twice a day as recommended by dental professionals. This new data, along with consumers’ desire for devices that supercharge their health by customisation and real-time tracking, is the reason for the development of the Oral-B Smart Series power brush.

The Oral-B Smart Series is a Bluetooth 4.0 enabled electric toothbrush which allows the brush handle to communicate with an innovative Oral-B smart app to deliver customised real-time brushing solutions and track progress. This super-smart brush can be programed to help improve brushing behaviour and focus on problem areas. It records brushing activity as data that you can easily share with your dentist, helping to create a more personalised brushing routine. The result? Improved brushing technique for a healthier and brighter smile!

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Oral-B Smile Director, Dr Uchenna Okoye, commented: “I know first-hand that we could all use a little help to ensure we maintain those good habits that dentists like myself try to drill into our patients’ heads. The small changes that the Oral-B Smart Series encourages will help activate big changes in British brushing habits which will ultimately lead to healthier smiles and fewer oral health issues.”

Technology that cares for you:
The Oral-B Smart Series is a Bluetooth 4.0 enabled power brush that communicates with the innovative Oral-B smart app to deliver customised brushing solutions and track progress. The Smart Series features oscillating-rotating-pulsating technology, a pressure sensor and six different cleaning modes. (RRP: From £229.99)

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