Top tips for a brighter, whiter, #nofilter smile

Top tips for a brighter, whiter, #nofilter smile

Ditch the selfie filters and embrace a truly dazzling smile in real life with these camera-ready tips


Facebook, Instagram, Snapchat…first impressions today are largely made online, where selfies, likes and favourites reign supreme. So it’s no wonder you want to “put your best face forward” – hair done, flawless make-up, and of course, a dazzling smile.

However, even if you brush and floss regularly, it can still feel impossible to achieve teeth as white as the photo app filters can make them – especially with tea, coffee and red wine leaving their mark.

But what if you could get a white, bright, #nofilter smile without having to compromise on the food, drink and lifestyle you love? Simply try our top tips for your perfect close-up…

1. Go for lipsticks with cool undertones

Lipsticks with pink, red or bluish undertones cancel out the yellow tones in your teeth to make your smile whiter, while warm, orangey tones do the opposite. And sure, although this doesn’t actually make your teeth whiter, it’s a handy little trick…whatever works, right?

2. Fake it ’til you make it

A golden tan sets off white teeth beautifully, but if your complexion is more milk than honey, lightly dust your face with a little taupe-toned bronzer. This can make your teeth appear an entire shade brighter. Although it’s important you pick the right shade – if you go too orange your teeth will start to take on some of that tangerine tint – and nobody wants that!

3. Get whiter teeth in just two steps

Just as a good skincare routine would consist of at least two steps – clean and protect – your smile can benefit from a similar approach.

Oral-B Pro-Expert CrossAction Anti Plaque Manual Toothbrush 35 Medium
Oral-B Pro-Expert CrossAction Anti Plaque Manual Toothbrush
(Reviews 12)

Oral-B Pro-Expert CrossAction Anti Plaque Manual Toothbrush 35 Medium

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If you combine the power of Oral-B 3D White Luxe Perfection Toothpaste with the protection of Oral-B 3D White Luxe Whitening Accelerator, you will soon have a whiter, brighter smile.

Simply follow this two-step system morning and night…

Step 1: Start by brushing with new and improved Oral-B 3D White Luxe Perfection Toothpaste, which works like an exfoliator to remove surface stains. The toothpaste removes up to 100% of stains in just three days – so you can be confident your teeth are picture perfect.

Step 2: Next, brush with the Oral-B 3D White Luxe Whitening Accelerator, which protects your teeth from future stains for up to 24 hours1 – similarly to how an SPF moisturiser protects your skin from UV rays – so your smile stays whiter and bright for longer.

Bonus tip: You can take your dazzling smile one step further by using the entire Oral-B Beauty Collection: brush every day using the Oral-B GENIUS electric toothbrush, which has a special whitening mode and 3D White brush head, and use Oral-B 3D White Luxe Whitestrips once a year to remove stains that toothpaste can’t reach2.

Try these tips and the Oral-B 3D White two-step system, and you will soon have a bright, white, #nofilter smile that’s always selfie ready.

What are your perfect selfie smile tips? Let us know your secrets in the comments section below.



1 when brushing twice a day
2 The first application of Oral-B White Whitestrips must be performed by a dental practitioner – which is also where they are solely available – and the treatment can then be continued at home.

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