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How to enter


To enter, follow @oldspiceuk, post a video to your social channels showing why you qualify to be an Old Spice Man or should be part of Joe Marler’s crew, tag @oldspiceuk, include #NewOldSpiceMan and tag two friends you think should enter.

Closing date for receipt of entries is midnight on 9th November 2026.


Terms and conditions


  1. This competition is open to all residents in the UK aged 18 years and over, excluding employees of Procter & Gamble UK and its affiliates or agents, the families of such employees and any other person connected to this promotion.

  2. No purchase required.

  3. One entry per person. Entries only valid on original entry form. No bulk or third-party entries accepted.

  4. To enter follow @oldspiceuk, post a video to your social channels showing why you qualify to be an Old Spice Man or should be part of Joe Marler’s crew, tag @oldspiceuk, include #NewOldSpiceMan and tag two friends you think should enter.


By entering the competition, entrants confirm that their submission is their own original work, does not infringe any intellectual property, privacy or other rights of any third party, and that they have obtained any necessary permissions from individuals appearing in the content.


By submitting an entry, entrants retain ownership of their content but grant P&G a non-exclusive, royalty-free licence to use, reproduce, publish and display the submitted content on P&G and Old Spice social media channels for 12 months following the end of the competition.



  1. The Promoter will not be liable for applications not received, incomplete, delayed or damaged. Proof of posting/email is not proof of delivery. Last date for receipt of entries is 9th November 2026.

  2. All valid entries received by midnight on 9th November 2026 will be judged by a panel including a representative from the Old Spice UK brand team at Procter & Gamble, one representative from a P&G appointed Marketing Agency, and an independent adjudicator.

    Prizes will be awarded to the entrants who, in the opinion of the judges complete the competition as a whole, in the most apt, unique and original way.


There will be 3 prizes. Each of the 3 winners will receive the full prize package comprising:

  • £3,000 cash paid into the winner’s designated bank account;

  • a monthly delivery of Old Spice for one year, comprising at a minimum deodorant stick, deodorant spray and shower gel and which may at times include other merchandise and/or gift sets; and

  • an opportunity to meet Joe Marler in person at a designated location, date and time determined by P&G UK. Each winner will be issued with a £200 travel voucher towards travel by rail and/or car/bus/taxi to and from the event. As a condition of participating in the Joe Marler meet and greet element of the prize, winners will be required to complete any reasonable background or safeguarding checks required by the Promoter, which may include a Disclosure and Barring Service (DBS) check. Winners must provide such information and assistance as is reasonably required to complete those checks. The winner acknowledges and agrees that the meeting with Joe Marler will be photographed and/or filmed. By accepting this element of the prize, the winner agrees that the resulting photographs and audio-visual content may be used by the Promoter for publicity in connection with the competition and Old Spice, including on Old Spice social media channels, without further payment.
    The prizes are as stated and cannot be transferred, sold or exchanged. There is no cash alternative. Only one prize per household.


  1. Winners be notified by direct message within 28 days of the closing date. In the event the claim for a prize is not received by the Promoter within 14 days of notification, the Promoter reserves the right to select an alternative winner. Please allow 28 days for delivery of prize after claim being received.

  2. A list of the major prize winner(s) will be available after 9th November 2026 upon request to competitionwinner@shared.pg.com.

  3. The judges’ decision is final. Judges will be appointed by the Promoter.

  4. The Promoter reserves the right to substitute the prize of equal or greater value in the event of unavailability due to circumstances beyond their control.

  5. By entering this competition, entrants agree to be bound by the rules and by any other requirements set out in the promotional material.

  6. Your personal details will only be used for the purposes of administering this promotion and for no other purposes. For more information on our privacy policy, please visit:

http://www.pg.com/privacy/english/privacy_notice.shtml#why

  1. By entering the Competition, the winner consents to any publicity generated as a result of the competition and use on websites, magazines or mobile services at any time without further consent or payment.


Promoter: Procter & Gamble UK, Weybridge, Surrey, KT13 0XP.