How to apply Eyeshadow

Eye shadow looks range from a traffic-stopping smokey eye or a subtle, feminine daytime look. Whichever look you opt for, here’s how to apply eyeshadow like a pro!

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Classic purple-bronze eye for daytime

Step 1 - Sweep an eye shadow base over your entire eyelid. This will make the colour more prominent and the eye shadow last longer.

Step 2 - Mix a light gold and a copper shadow together and lightly dust over your entire lid. Blend.

Tip: It’s best not to cover your entire eyelid with a darker shade – use the crease of your eyelid as a guide.

Step 3 - Cover the lower half of your eyelid with a dark brown shade up to the crease line, working outwards. Blend.

Step 4 - Apply a purple shadow to your eyelid as close to the lash line as possible, blending outwards along your browbone contour.

Step 5 - Line your upper lash line with a black felt-tip liquid liner, as close to your lashes as possible, to add definition.

Step 6 - Apply two or three coats of lengthening black mascara to your top lashes and one coat to your bottom lashes as a finishing touch.

Tip: Brown eyes look great with almost any eye shadow colour, but you can make them pop by pairing a softer shade (such as purple) with a darker shade along the crease of the eye, followed by a dark liquid liner.

Sultry smokey eye for night time

Step 1 - Sweep an eye shadow base over your entire eyelid. This will make the colour more prominent and the eye shadow last longer.

Step 2 - Mix a bone and a pale silver shadow together and lightly dust over your entire lid. Blend.

Step 3 - Cover the lower half of your eyelid with a gunmetal shade, up to the crease line, blending outwards along your brow bone contour.

Step 4 - Apply a charcoal shade as close to your lash line as possible, blending outwards along your brow bone contour.

Step 5 - Line your upper lash line with a black felt-tip liquid liner, as close to your lashes as possible, to add definition.

Step 6 - Apply two or three coats of lengthening black mascara to your top lashes and one coat to your bottom lashes.

Tip: To complete the look, use an eyebrow pencil to give your brows definition.

Tip: The smokey eye look is perfect for a night out. For a more dramatic look, use your eye shadow brush to carefully line your lower lash line with a charcoal shade.

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