The NEW anti-perfect beauty rules


Take a look at the autumn catwalks and you won’t find a swarm of identical beauty queens strutting the runway. Oh yes, this season it’s all about embracing your individuality. Whether that’s letting your corkscrew curls loose or taking off a layer of makeup, the age of perfection is officially over. Pressure off ladies. Here’s some helpful hints to pulling off a more natural you.

Cleanse, cleanse….and cleanse

A natural complexion is de rigueur, so be gone with heavy foundations and contouring. But what isn’t covered, needs some attention. The best way to ensure skin looks as fresh and healthy as possible is to switch your attention to your cleansing routine. Try Olay Regenerist 3 Point Super Cleansing System RRP £39.99. A bit like the electric toothbrush of the cleansing world, this sonic brush system cleanses up to 4 x more effectively than manual cleansing alone, whilst exfoliating at the same time for a smooth skin finish. Team with your favourite cleanser. We recommend Olay 2-in-1 Hydration + Balancing and Purifying Face Wash RRP £2.99.

Brows and lashes count even more

A simple way of accentuating your eyes and lifting your face – without heavy eye makeup – is to subtly fill in eyebrows. Comb eyebrows downwards first, then gently fill in the top of the arch using feathery strokes before combing upward. Set with a brow gel if required. We recommend Chanel Sculpting Eyebrow Pencil RRP £19 (

Teeth are on show

Never before has smile enhancement been more important. When riding the natural beauty trend, teeth, hair and skin are the focal points that catch the eye. Good news then, that Oral B has new smart brushing functions. Oral B Genius combines position detection technology to guide you through every missing spot, a pressure sensor that lights up when you’re brushing too hard, and a 3D White brush head that mimics the one hygienists use for whiter, brighter teeth. Try new Oral B Genius 9000 Rose Gold RRP £280, the prettiest brush around!

Upgrade your hair basics

Hair may have taken on a new relaxed role, but that’s even more reason to invest in a smart shampoo and conditioner that keeps hair healthy looking and naturally shiny. So opt for a hair cleansing routine that does more than just rinse away dirt. Head & Shoulders new 3ActionFormula cleanses, protects and moisturises so expect stronger softer hair that protects against flakes for up to 72 hours after you’ve washed the suds away.

For more tips on the latest beauty ideas and products, why not visit our Beauty hub?