When the first signs of dandruff appear, most of us know what to do - after all, one in two of us get dandruff at some point in our lives.
We just reach for a trusted bottle of anti-dandruff shampoo like Head & Shoulders. It contains zinc pyrithione, which is proven to tackle the root cause of dandruff - a microbe present on everyone's scalp that can cause itchy, flaky skin.
Usually, you'll see an improvement right away as the shampoo washes the flakes away. And after regular washes, the mild dryness and itchiness that sometimes come with dandruff should clear right up, ensuring the flakes don't return.
But for some stubborn cases, there's an itch that won't seem to go away, a dry, irritated scalp, and flakes that seem to come back no matter what. It's a real head-scratcher.
But there is a solution that is clinically proven to tackle even the most difficult dandruff cases. It's called Head & Shoulders Clinically Proven Solutions and it's designed in two formulas to tackle stubborn dandruff and to provide relief for an itchy scalp.
The clinically proven difference
Head & Shoulders Clinically Proven Solutions contains a powerful active ingredient called selenium sulphide. It's designed to provide up to seven days' protection against dandruff by tackling it at the source.
And what's more, it won't leave your hair dry or smelling medicinal - you'll just get your soft, easy-to-comb hair back with a great scent and no itching or flaking.
Have you tried Head & Shoulders Clinically Proven Solutions? Let us know your thought in the comments section below or on our tried & tested page