To enter, scan the QR on one of the hidden Wicked Herbal Essences bottles in participating B&M Stores and you will be directed to https://www.supersavvyme.co.uk/herbal-essences-wicked-bm-competition. You will be instructed to tag @herbalessencesuk on Instagram via a post of a photo of the bottle found on a publicly viewable Instagram account to receive your unique 4-digit winners code via DM. Then you will either be prompted to create an account and register or login and fill in your full name and email address. The code can be redeemed at https://www.supersavvyme.co.uk/herbal-essences-wicked-bm-competition and after accepting the Terms and conditions of the promotion and entering your birthday and unique 4-digit winners code you will win a £50 B&M voucher (redeemable in-store only). The promotion is open for entry between 00:01am on 16th October 2025 and 23:59pm on 31st December 2025. The promotion is open to UK & Republic of Ireland residents aged 18 years and over. Product purchase not necessary. T&Cs are hosted on https://www.supersavvyme.co.uk/herbal-essences-wicked-bm-competition-termsandconditions



Terms and conditions 

  1. This Prize Draw is open to all residents in the UK & Republic of Ireland, 18 years of age and over, excluding employees of Procter & Gamble and its affiliates and agents, the families of such employees and any other person connected with this promotion. 

  2. Product purchase not necessary.

  3. No bulk or third-party entries accepted. If one person finds multiple bottles, they can claim more than one voucher.

  4. 100 B&M Stores are participating in this promotion and there will be 1 winning bottle per store.

  5. To enter, scan the QR on one of the hidden Wicked Herbal Essences bottles in participating B&M Stores and you will be directed to https://www.supersavvyme.co.uk/herbal-essences-wicked-bm-competition. You will be instructed to tag @herbalessencesuk on Instagram via a post of a photo of the bottle found on a publicly viewable Instagram account to receive your unique 4-digit winners code via DM. Then you will either be prompted to create an account and register or login and fill in your full name and email address. The code can be redeemed at https://www.supersavvyme.co.uk/herbal-essences-wicked-bm-competition and after accepting the Terms and conditions of the promotion and entering your birthday and unique 4-digit winners code you will win a £50 B&M voucher (redeemable in-store only). The promotion is open for entry between 00:01am on 16th October 2025 and 23:59pm on 31st December 2025.

  6. The Promoter will not be liable for applications not received or incomplete.

  7. The prize is as stated and cannot be transferred, sold or exchanged. There is no cash alternative.

  8. The winner will be contacted by email once the competition has ended and the data has been extracted. In the event the claim for a prize is not received within 7 days of notification, the Promoter reserves the right to select an alternative winner. Please allow 28 days for delivery after prize claim has been received.

  9. A list of prize winners will be available after this date at http://www.winners-list.co.uk or alternatively send an SAE to the following address – SL032 Herbal Essences B&M Wicked for Good Competition, Winners List, PO Box 13263, Galashiels TD1 9AJ

  10. The Promoter reserves the right to substitute a prize of equal or greater value in the event of unavailability due to circumstances beyond their control.

  11. By entering this Free Prize Draw, entrants agree to be bound by the rules and by any other requirements set out in the promotional material.

  12. Your personal details will be used in line with our privacy policy. For more information please visit: https://privacypolicy.pg.com/en-GB/

  13. By entering the Free Prize Draw, the winner consents to any publicity generated as a result of the Draw and use on websites, magazines or mobile services at any time without further consent or payment.

  14. This promotion is in no way sponsored, endorsed or administered by, or associated with Instagram. Data collected for this contest will not be disclosed to Instagram.

  15. This promotion is in no way administered by Universal Pictures International UK & Eire Limited and entrants agree to release and hold such them harmless from and against any and all claims, actions and/or liability for injuries, loss or damage of any kind, arising from or in connection with entry or participation in the promotion, participation in any promotion-related activity or acceptance of or use of the Prize.




Promoter: Procter & Gamble UK, Weybridge, Surrey, KT13 0XP.